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noun

KPI

a measurable value showing progress toward a goal

In Business & Marketing

In more detail

1. (noun) a measurable value that shows how well a person or organization is achieving its goals; an abbreviation for key performance indicator

Examples

How to use KPI

KPI is used in business and organizational contexts to refer to quantifiable metrics that measure progress toward strategic objectives. It is typically used in formal settings such as performance reviews, business planning, and management discussions. The term is often used in plural (KPIs) and frequently appears in phrases like 'KPI targets' or 'KPI dashboard'.

Register: formal

Common phrases

Synonyms

key performance indicator · metric · performance measure · benchmark · indicator

A common mistake

Learners sometimes treat KPI as a countable noun requiring an article (e.g., 'a KPI') when it functions more naturally in plural or as part of compound phrases without articles, though singular use is acceptable.

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