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expression

profit warning

an announcement that profits will be lower than expected

In From the Business Pages

In more detail

1. (noun) an official statement by a company saying that its profits will be lower than previously expected or announced

Examples

How to use profit warning

A profit warning is a formal communication issued by a company's management to shareholders and the market, typically causing the stock price to fall. It signals that expected financial performance will fall short of prior guidance and is more specific and urgent than general financial forecast updates. The term is commonly used in business news and investment contexts.

Register: formal

Common phrases

Synonyms

profit alert · earnings warning · guidance reduction · downward revision

A common mistake

Learners sometimes confuse this with a general forecast or prediction; a profit warning specifically indicates a downward revision from previously communicated expectations, not merely a first-time forecast.

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Nearby in From the Business Pages

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