perception
the ability to notice or understand
In more detail
1. (noun) the way you notice or understand something through your senses or mind
2. (noun) the general opinion or understanding that people have about something
Examples
- 1. Our perception of colors can be affected by lighting in the room.
- 2. The company is working to improve public perception of its environmental record.
How to use perception
Perception is used to describe both the cognitive process of sensing and interpreting information, and the resulting mental impression or public opinion. It emphasizes the subjective nature of how something is understood rather than objective fact. In business and social contexts, it often refers to how groups view a brand, person, or situation.
Common phrases
- public perception
- change perception
- shape perception
- first perception
- perception of reality
Synonyms
understanding · awareness · impression · interpretation · conception
Opposites
reality · fact
Word family
perceive (verb) · perceptive (adjective) · imperceptible (adjective) · perceptibly (adverb)
A common mistake
Learners sometimes confuse perception with reality, using the word when they mean to state objective facts rather than subjective understandings or opinions.
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